Are Move-in Incentives a Good Strategy?
Do rental incentive really work? If you are going to use move-in incentives, here is my best advice: Move-in rent reductions. A lot of property owners and managers reduce the first month’s rent as a move-in incentive. I don’t think this is a wise idea. I do not care for the rent reduction incentive, especially if it occurs at the beginning of the lease period. It can send an unintended message to a tenant that you can afford to not receive the full amount of rent under a le